Manager, Influencer Strategy ID-2179

November 30, 2024

The Walt Disney Company’s Media & Entertainment Distribution (DMED) is a global business segment for The Walt Disney Company with the mission of providing highly-personalized entertainment experiences to diverse consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly-evolving consumer habits deliver.

Disney Streaming encompasses the teams leading the Disney+, Hulu, ESPN+, and Star+ streaming services within Disney’s Media & Entertainment Distribution group. We sit at the intersection between entertainment, sports, and technology and seek to connect viewers with the stories they love, while driving the streaming industry forward with consumer-first innovation.

Disney Streaming is looking for a Manager, Influencer Strategy to help guide influencer marketing campaigns from development through execution. As an essential addition to the Influencer Marketing team, the Manager will help guide the strategic vision on how the Walt Disney Company engages and works with influencers across our various brands. Reporting to the Director, Influencer Marketing & Strategy, this role will be responsible for providing strategic guidance, developing influencer concepts, drafting creative briefs, and setting trackable campaign goals for all first- and third-party influencer campaigns. In addition to supporting the activation of influencer marketing campaigns, they will also be responsible, in collaboration with the Influencer Relations and Campaign Execution team, for best practices across all social media platforms, staying up to date on Disney brand safety guidelines, and adapting our campaign processes to increase awareness and engagement around all influencer activations.

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Guide strategic vision of each influencer campaign
Develop and draft influencer creative concepts for all first- and third-party campaigns
Develop strategic briefs for brand campaigns in partnership with Campaign Execution team
Set and develop content calendar for influencer activation across our major brands
Manage cross-functional team planning to develop and execute campaigns,

Basic Qualifications :

5+ years of experience in an influencer marketing role and/or similar function leading high-priority Brand projects with multiple key stakeholders
Deep understanding of the influencer marketing space
Background in media and brands as well as shepherding large scale, cross-channel influencer marketing campaigns.
Experience working with highly matrixed marketing organizations
High degree of competency around influencer marketing strategy, campaign planning and management.
Demonstrated analytical and problem-solving skills.
Experience in digital media, talent/artist relations, public relations and/or marketing.
Experience with and knowledge of short-form video platforms such as YouTube, Facebook, Instagram, TikTok, and Snapchat.
Familiarity with back-end publishing and platform and analytics tools (i.e. FB insights, YouTube Analytics).
Demonstrated ability to juggle scope and resources to meet deadlines consistently.
2+ years of experience managing direct reports.

Manager, Influencer Strategy ID-2179

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

DISCLAIMER

Other Jobs You May Be Interested In

Manager, Influencer Strategy ID-2179

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

5. HOW DO YOU PROCESS INFORMATION?

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

8. HOW TO PRIORITIZE WORK?

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

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